New Coffee Smoothies at Planet Smoothie

Planet Smoothie today announced it partnered with NESCAFE to develop some new coffee concoctions for the planet's smoothie-loving population.

Beginning this month, every Planet Smoothie location will offer these four unique coffee flavored smoothies:

• Java the Nut (mocha and peanut butter)


• Choctane (mocha)


• Love Ya Latte (blended latte)


• Liquid Alarm Clock (the coffee-est of the four)

Planet Smoothie collaborated with Deep Advertising, a Nestle Food Services agency, to create a media blitz, even offering t-shirts with the new caffeine-laden smoothies. The company is trying to market the positive health benefits of drinking coffee...

"We recognize that recent medical studies have linked coffee with a number of significant health benefits," explains Chris Morocco, president of Planet Smoothie. "As a health-aware brand, it is important to us that Planet Smoothie continues to offer innovative, healthier options to consumers - good-for-you snacks, nutrient-rich smoothies...and now, coffee smoothies. All of our offerings are meant to provide nourishing fuel for people
on the go."

Since when did coffee become such a health food?

Just as with their other smoothies, Planet Smoothie provides consumers the option to add stuff to it, like nutritional supplements, fat burners, and all that other bohemian "holistic healing" stuff.

Suggested retail pricing for new blends are $4.95 for the 22oz; $5.99 for the 32oz; and $6.99 for the 44oz.

Visit the company's store locator here.

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Dunkin' Donuts Offers New Smoothies

Dunkin' Donuts announced last April that it added a line of fruit smoothies to its menu of drinks and snacks.

Made from yogurt and real fruit, the smoothies were rolled out into New England and Florida, and as of today, are now available in Michigan. Nationwide rollout should be completed this Summer.

Varieties include Wildberry, Mango Passion Fruit, and Strawberry Banana.

The donut company is touting their smoothies as a way to keep time-strapped people, who don't have time for a meal, energized to take on their day while providing them with Vitamin C and Calcium. Each smoothie contains 2.5 grams of fat, and 360 calories.

The new smoothies coincides with the company's new advertising campaign, centered around the concept of how Dunkin' Donuts' serves fuel for hard working Americans.

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