Go Girl GLO - Hair Tonic Energy Drink

The "Go Girl" energy drink brand, which targets itself to athletic women, now includes a new variety, "Go Girl Glo".

Produced by Nor-Cal Beverage Co. Inc. of West Sacramento, CA, it's colored in light pink-orange, and comes with a light, tropical and bit of raspberry flavor with a starfruit and pomegranate juice blend.

Claimed to have no artificial sweeteners, this beverage also includes 500mg of taurine, 75mg caffeine, calcium, vitamin E, B vitamins, iron, citrimax, coenzyme Q10, aloe, acetyl-cysteine and liquid sucrose.

The company touts the vitamin E and aloe vera to help skin tone and make your hair shiny.

Photo Credit: Energy Drink Reviews

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Brain Toniq

TrueToniqs of Longmont, CO, is marketing a new energy drink, which they describe as...

"world's first organic, botanical-based, non-caffeinated think drink specifically designed for those who need more mental focus and clarity"

Brain Toniq is said to have no chemical preservatives, caffeine, or sugar, just "effective herbs, natural compounds, and organic agave syrup". Its main ingredients are "eleuthero root extract (also known as Siberian ginseng), rhodiola root powder, wild-crafted blue green algae extract, DMAE and organic agave nectar."

Based on the ingredients, it sounds like it might taste so nasty, that it'll wake you up really fast.

Learn more about Brain Toniq at its website...
http://www.braintoniq.com/

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Awake - The Morning Energy Drink

Apple & Eve, LLC, of Port Washington, NY, recently launched a new energy drink called, "Awake", billed as "the only energy juice specially formulated for morning consumption".

It's basically 100% juice, though I don't know from what fruits, but it has an orange/tangerine flavor. Except, it's spiked with enough caffeine as a tall cup of coffee, and includes an energy enhancer called, "Essentra", dubbed as a patented restorative and rejuvenating extract derived from a natural botanical.

It's like blending coffee and orange juice together, and then sprinkling in some magical herbs.

Awake also comes in a light variety, and is currently only available Northeast, with plans to roll out nationally.

Visit Awake online...
http://awake-energy.com

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Brawndo The Thirst Mutilator - Energy Drink

The fictional, but humorous energy drink, "Brawndo the Thirst Mutilator", made famous by the 2006 cult movie, "Idiocracy", is no longer fictional.

The new energy drink, which made the top-10 list of "Movie Products We Wish We Had" by Maxim magazine, will be hitting stores shelves on December 15, 2007.

It's even going to have the same catchphrase from the movie, "It's got what plants crave".

Brawndo is described as a "lemon-lime endurance supplement beverage", in a bright green color reminiscent of anti-freeze. Marketing literature says it has a smooth tangy flavor, and energizes you with 200mg of caffeine, electrolytes, inositol and guarana.

The new beverage will be produced by Redux Beverages, the same company that brought us Cocaine Energy Drink.

Visit Brawndo The Thirst Mutilator online at...
http://www.brawndo.com/

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Pissed Off Energy Drink

When someone tells you get pissed off, it could be they're talking about an energy drink.

"Pissed Off" is the name of a new energy drink from North Miami, FL-based Pissed Off Energy Drink, Inc.

In these days, with new energy drinks coming out every day, you need some kind of bold marketing angle, and a name like "Pissed Off" is great way to get mentioned on some sorry blogs.

Aside from boasting an all natural formula, Pissed Off is said to decrease fatigue and boost immunity. The maker claims to have thrown in a trio of botanical extracts from Eastern Europe, and we all know that Eastern Europe is THE place for botanical extracts.

In addition, Pissed Off is supposed to increase resistance to chemical, biological, and physical stress and optimizes physical performance, mental performance and well being.

Pissed Off comes in Regular and Diet versions, as well as a small size "Quickie" can.

Get Pissed Off at...
http://pissedoffenergydrink.com/

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Mountain Dew Game Fuel Beverage for Halo 3

Mountain Dew has introduced a new Game Fuel Beverage as tie-in with Halo 3. The soda is not just sneaking in as many limited editions do, there is a full, all-media campaign to promote it.

The commercials have been running for about four weeks to tie in with Microsoft's Xbox 360 exclusive title, Halo 3.

Mountain Dew's Limited Edition Game Fuel has 30% more caffeine and is a cherry/citrus blend. It's been spotted at 7-11 stores all over the country as well as major retailers. You'll find it in 20 fl. oz. plastic bottle, 2 liter bottle and 12-count, 12 fl. oz. metal cans through November.

Mountain Dew is a Pepsi Co. product.

Reviews for the new drink on the internet are mixed, but the high awareness of the product guarantees liberal sampling, at least some fervent fans and then the eventual backlash/petitions to bring the drink back.

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Sparkling Yunker

Sato Pharmaceutical, Inc is introducing the Japanese liquid supplement energy drink called Sparkling Yunker to the United States.

It comes in a 6.4 ounce bottle and contains "Coenzyme Q10, vitamin B6, and herbal supplement - Turn on the energy!"

The fortifications are aimed to supporting your cardiovascular and immune systems.

Though the package and announcement of the new item makes no mention of it, I'm assuming that it's carbonated because of the word "sparkling" in the name.

The 6.4 fl. oz. cans are sold singly with a suggested retail price of $1.95, and in a 6-pack with a suggested retail price between $10.00 and $12.00.

Yunker is already a well-known brand of well-being liquid supplements, sold in small 30 ml amber bottles with names such as Yunker Kotei Solution and Yunker Super Royal and Yunker Super Grand.

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Redux Un-Names its Cocaine Energy Drink

Redux Beverages introduced Cocaine, an energy drink that by their own admission had nothing more notable about it than its name last September. The FDA eventually ruled that they could not continue to sell the drink.

Today they announced they've pulled not the drink, just the name of the drink from the market.

As of now the drink is known on as "Insert Name Here", allowing consumers to give it their own name. (No word if cans come with complementary Sharpie markers.)

Redux made the announcement in a press release that also heralded the new companion website, www.drinknoname.com. Upon checking the site today I found a "parked at GoDaddy" page, but perhaps that's all part of the allure of this drink.

Original review on Energy Drink Ratings.

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Golly Guarana

Here's a new energy drink with a cute name, "Golly Guarana".

Not sure who makes it, or where, but it's being exported to the USA by EuroAmerica Import & Export.

It's described as a "Natural Energy Soft Drink" made with the natural extract of guarana imported from Brazil. Regular and Diet versions are available. They're also bottling them in 2 liter plastic bottles.

Visit Golly Guarana's website: http://www.euroamericaimports.com/golly.htm

Anyone tried this yet?

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Rehab Recovery Supplement Energy Drink

Here's a new energy drink that markets itself as a "rehab recovery supplement".

Named, "Rehab Recovery Supplement" it has a label design to look like something medicinal, or perhaps something a physician might prescribe to you. Instead of showing bold bright colors that attract skateboarders and dirt bikers, this displays a more modest and drab design making it appear more "serious".

The can states that it contains "251 mg of electrolytes to hydrate the body and a great Cherry Tangerine taste - a proprietary combination of the most powerful antioxidants found in nature: CoQ10, green tea, catechins - 157 mg of ginseng & caffeine - 135 percent RDA of vitamin B complex and vitamin C."

Interesting that they use Cherry and Tangerine as a flavor because a lot of medicinal products use the same flavor (cough syrups, baby aspirin, throat lozenges).

Available in the USA, it is manufactured for Rehab Beverage, LLC of Englewood Cliffs, NJ. It has a suggested retail price of $1.99.

Note: This information comes from one of our shopping sources, but I can't seem to find this company or product on the Internet.

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Anheuser-Busch Launches 180 Blue With Acai

Anheuser-Busch announced today the launch of their newest energy drink, "180 Blue".

Flavored with the Acai berry (pronouned ah-sigh-ee), the company is targeting energy drinkers "open to discovery" as their press release describes. AB says they're the first major beverage maker to offer an energy drink based on this berry.

The Acai berry itself is a small, dark, purple fruit from the palmberry tree. It usually grows in the Amazon jungle in Brazil, is rich in B vitamins, minerals (particularly iron), fiber, proteins, omega-3 fatty acids and anthocyanin.

Andy Goeler, vice president of Import, Craft and Alliance with Anheuser-Busch says...

"With 180 Blue we didn't set out to create just another energy drink. We set out to give energy drinkers something unique, something unexpected and something they've never had before. We've taken today's energy drink a step further with 180 Blue by creating something that has the best of both worlds -- a great-tasting energy drink with a boost."

I guess AB can finally rest on its laurels that they now have THE ONLY energy drink that tastes good.

Like many other energy drinks, 180 Blue relies on a familiar combination of guarana and B vitamins to provide its energy kick.

180 Blue is the third product in the 180 family. Other varieties include Orange Citrus Blast (introduced in 2001) and 180 Energy X-3 Lemon-Lime Citrus Blast (introduced in 2004). It will be available at convenience and grocery stores in
addition to bars and clubs nationwide and is available in 8-ounce and 16-ounce cans.

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AriZona Green Tea Energy Drink

Arizona Beverage Co. is now producing an energy version of their popular AriZona Green Tea Iced Tea.

It actually comes in two varieties, Regular and Diet, the latter sweetened with Splenda. It's lightly carbonated.

The company is pitching it's new energy drink as a healthy alternative to competitor products, touting the antioxidant benefits of green tea, and its line up of vitamins, minerals, and herbs.

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Kaboom Infinite Energy Drink

Kaboom Infinite Energy Drink is a new beverage from Brand X LLC.

Now available in the USA, it's made with real fruit juice and compounded with guarana, green tea extract, and B vitamins.

Kaboom is offered in "Orange Buzzzz" (orange and green tea), and "Tropicoool" (mango and guava) varieties. It's claimed to be all natural and free of preservatives.

It should be shipping out to stores right now, and will be available for purchase online from the company's website on June 15th.

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Hot Pure Energy

New from Nor-Cal Beverage Co. is "Hot Pure Energy", a sugar-free energy drink.

Calling all consumers to "Release your inner heat", it claims to offer increased mental acuity, increased thermogenic response, while burning calories. It also claims to be the only drink of its kind that produce any "jitters" or "downfall".

In fact, the company goes on to claim Hot Pure Energy as having the longest energy effect, using safe stimulants such as vitamins and taurine.

Sold in a 10.5 fl. oz. can priced at $1.79, and $41.99 per case.

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Jump Coffee Cola Energy Drink

Jump Coffee Cola Energy Drink is a new drink manufactured by Nor-Cal Beverage Co. Inc.

It's a sugar-free drink that's marketed as offering "caffeine like you've never had before!". The company says the drink contains all natural pure caffeine, and is packed with essential vitamins. It contains no calories, carbohydrates, fat, or bitterness.

It's sold in a 10.5 fl. oz. can priced at $1.79, and $41.99 per case.

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Hulk Hogan Energy Drink

New from Bliss Beverage of Scottsdale, AZ, is "Hulk Energy".

Sold in the USA in a single-serve 16 fl. oz. can, the Team Hogan energy drink, used under license, said to be specifically designed to deliver an impact of energy fortified with taurine, vitamins B12, B6 and horny goat weed to help endurance while increasing mental awareness without unwanted carbohydrates.

I haven't been blogging much energy drinks, though it's not like there's been a shortage of them. In most cases, it's all the same ingredients, and the only thing interesting are the graphics on the cans. BevNET does a much better job on junk drinks.

Via BevNET

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NOS Energy Drink

NOS Energy Drink is a new product of Fuze Beverage Inc. of Englewood, New Jersey.

Available in Regular and Sugar Free versions, it has a passionfruit flavor, and delivers its energy boost from taurine, ginseng, d-ribose, l-carnitine, folic acid and vitamins C, B6 and B12.

Presented in a 16 oz. can priced at $1.99, the name NOS is used under license from Holley Performance products which makes nitrous oxide "Nos" products to boost performance of racing cars.

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