Kellogg's Crunchmania

Kellogg's has a product out called "Crunchmania" that's been selling at school vending machines and snackbars the past several months, and more recently selling in stores.

They're bite-sized graham crackers meant to mimic popular breakfast foods. Varieties include...

• Blueberry Muffin (bite-size blueberry muffin-flavored graham breakfast snacks)


• Strawberry Waffle (waffle-flavored)


• Cinnamon Bun (made with whole-grain wheat)


• French Toast (made with whole-grain wheat)


• Vanilla Mini Grahams (naturally and artificially flavored)

While the company is emphasizing its Crunchmania as breakfast snacks, it obviously comes with a snackability factor making it great for television chow, party snacks, or blogging fuel.

And then there's the name itself, "Crunchmania". Doesn't it sound as if you should expect to see a professional wrestler pitching this product?