09 October, 2007

Sabritas Peanuts - New Varieties

Sabritas Peanuts Chile and LimeSabritas now offers its seasoned peanuts in two new varieties, "Chile and Lime" and "Japanese".

Sabritas is a brand name of Frito-Lay, marketed towards the hispanic community, with products available in the USA in hispanic food stores.

It's not clear to me what the "Japanese" variety is all about, I don't have access to its ingredients list. Perhaps it's wasabi.

2 comments:

  1. Hi Steve, apparently, the Japanese part of the equation comes from an immigrant in Mexico City last century who first commercialized them in the country, hence the name... (source: http://www.easymexicanfood.com/japanese_peanuts.html )
    So the Sabritas version isn't quite the original, still, they're one of the most popular, while not bad, I think Mafer peanuts are a tad better, curiously enough, they are also owned by Sabritas, but marketed as the high end brand.

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  2. Hey, the Japanese peanuts are quite popular in Mexico http://www.mymexicanpantry.com/nuts-and-other-snacks.html
    But apparently the most popular ones are Mafer and Sabritas, along with smaller brands, both Mafer and Sabritas are pictured above.

    The ingredient is not wasabi but more of a soy sauce crust, makes things quite tasty I think !

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