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Kraft is introducing a new bar to the Toblerone family of bars.The new Toblerone Fruit & Nut Bar joins the Toblerone Milk Chocolate, Dark Chocolate and White Chocolate bars, which all feature the honey nougat bits that have set it apart, along with its unique shape from other European chocolate bars.
"The honey and almond nougat blends perfectly with raisins whilst maintaining the distinctive taste of Toblerone that millions of consumers have grown to love." (source)
The article above mentions the British market for the product (introduction in August '07) but makes no mention of North America. As the Toblerone bar has gained momentum as a more common chocolate bar in the states, it appears this one will continue Toblerone's unique selling position and may be poised to oust the Nestle Chunky bar as the current "chocolate and raisin" bar.
Has anyone seen these on shelves yet?
Toblerone website.
Affiliate marketer, blogger, website publisher, business owner, entrepreneur, motorcycle rider, living in sunny Southern California, who happens to love junk food, and makes money writing about it.
3 comments:
Hi,
They are already for sale here in the UK. I bought one a week or so ago for my Father from Woolworths.
He's a real Cadbury's Fruit and Nut Chocolate lover, so I was curious to see what he thought of this Toblerone version, given he likes Toblerone too.
Anyway, he really enjoyed it and rated it highly.
Only seen the very small bars of it here so far, but from his comments I'd say it's certainly worth trying.
Hi there, im in Western Australia and this delicious new member of the Toblerone family is a welcome one! The taste is still overwhelmingly tobleroney, as it should be, but the inclusion of fruit and nut is sublime. Must try!!
happy gorging
http://www.batteryfast.com/asus/a42-v6.htm
Anyway, I haven’t commented before but I’ve started reading this since I found it a couple of weeks ago.
I’m actually on a diet so this satisfies my craving for candy while I munch on a caramel peanut Southbeach bar and pretend its whatever yumminess I’m in the middle of reading about.
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